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Beauty & Personal Care

Amazon beauty listing compliance, checked before Amazon checks it

Checked against FDA cosmetic rules under MoCRA, the drug–cosmetic line in the FD&C Act, the FTC, CPSC rules for children’s products, California’s Toxic-Free Cosmetics Act and Prop 65.

Beauty & Personal Care
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Beauty & Personal Care product from the Verid8 test catalog
BeautyBullet 1
Critical

Clinically proven to treat eczema and psoriasis in 14 days.

Drug claim on a cosmetic
§ FD&C Act §201(g)(1)
Suggested rewriteHelps soothe and moisturize dry, itchy-feeling skin.

Which beauty products does Verid8 cover?

Verid8 detects each product’s sub-type and applies the rules for it. If it can’t tell, it asks you.

  • Skincare
  • Hair dye
  • Nail products
  • Fragrance
  • Mouthwash
  • True soap
  • Aerosols
  • Children’s cosmetics
  • Professional-use
Coverage

What does Verid8 check on a beauty listing?

01

Listing copy and claims

  • Drug claims on cosmetics: “treats”, “heals”, “regrows hair”
  • Free-from claims the ingredient list contradicts
  • “Dermatologist tested” and “clinically proven” without support
  • Ingredients banned in California
02

Label and images

  • INCI ingredient list
  • Warning statements for aerosols and coal-tar hair dye
  • MoCRA responsible-person contact
  • Net contents
03

Documents and obligations

  • MoCRA facility registration and product listing
  • Safety substantiation file
  • SDS for aerosols and flammables
  • CPC for children’s cosmetics
Example findings

What does a scan catch in beauty listings?

Real findings from our planted-violation test listings. The brands are fictitious; the rules are not.

BeautyBullet 1
Critical

Clinically proven to treat eczema and psoriasis in 14 days.

Drug claim on a cosmetic
§ FD&C Act §201(g)(1)
Suggested rewriteHelps soothe and moisturize dry, itchy-feeling skin.
BeautyBullet 3
High

Paraben-free, gentle on sensitive skin.

Claim contradicted by the ingredient list (methylparaben)
§ FD&C Act §602(a) · FTC Act §5
Suggested rewriteRemove “paraben-free”, or reformulate before making the claim.
BeautyA+ module 2
Medium

Dermatologist tested and hypoallergenic.

Test claim with no test report on file
§ FTC Act §5 · substantiation
Suggested rewriteUpload the test report, or remove the claim.
BeautyImage 6 · back label
Medium

Back label shows no US contact for adverse events.

Missing MoCRA responsible-person contact
§ FD&C Act §609(a) · MoCRA
Suggested rewriteAdd the responsible person’s US address, phone number or website to the label.
Amazon

What does Amazon require for beauty listings?

The main Amazon requirements for this category. Verid8 checks the listing side of each one.

Check in Seller Central ↗
Dangerous goods reviewAerosols, nail polish and alcohol-based fragrances go through Amazon’s hazmat review, which asks for a safety data sheet.
Label imagesAmazon asks for images that show the ingredient list and any warnings.
Drug claimsCosmetics marketed with drug claims are treated as unapproved drugs and can be removed.
Children’s cosmeticsProducts for children 12 and under need a Children’s Product Certificate.
Rules and sources

Which regulators and rules apply?

FDAMoCRA (2022)Registration, listing, safety substantiation, adverse eventsFDAFD&C Act §201(g), (i)Where a cosmetic becomes a drugFDA21 CFR 701.3 · 21 CFR 740Ingredient labeling and warning statementsFTCFTC Act §5Substantiation for claimsCPSCCPSIAChildren’s productsCaliforniaToxic-Free Cosmetics ActBanned intentionally added ingredientsCA OEHHAProposition 65Warnings for listed chemicals
Related rulesEach rule gets its own page in the public rule library: the rule in plain English, its source, and a violating and a compliant example.
FAQ

Beauty compliance questions

Does MoCRA apply to cosmetics sold on Amazon?

Yes. MoCRA covers cosmetics sold in the US through any channel: facility registration, product listing, safety substantiation, adverse-event reporting and a US contact on the label, with limited small-business exemptions.

Can a cosmetic listing claim to treat acne or eczema?

No. A claim to treat or prevent a disease makes the product a drug. Acne treatment claims are allowed only on OTC drugs that follow the acne monograph.

Why is my “paraben-free” claim flagged?

Because the ingredient list in your label image includes a paraben. Verid8 compares every free-from claim with the INCI list it reads from your images.

Does my perfume need hazmat review?

Usually. Alcohol-based fragrances are flammable, so Amazon’s dangerous goods review asks for a safety data sheet before they can ship through FBA.

Can I say “dermatologist tested”?

Yes, if you have the test on file. The FTC expects substantiation for test claims, and Verid8 flags the claim when no report is in your documents.

Does Verid8 read ingredient lists inside images?

Yes. It reads text in gallery and label images, including the INCI list and warnings.

Related guides

All guides →
GuideProhibited Cosmetic Ingredients: Federal Bans, State Laws and Amazon's ListGuide21 CFR 740 Cosmetic Warnings: Aerosols, Hair Dye, Bubble Bath and Tanning OilGuideFree-Of Claims vs the INCI List: Why Amazon Beauty Listings Get FlaggedGuideMoCRA Compliance for Amazon Beauty Sellers: Registration, Listing, Labels
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